Drivers and Pilots
Kirk Bozigian (G.I. Joe Product Manager) tells how Bob Prupis (VP of Boys Toys) led the relentless charge to bring back G.I. Joe, from several failed attempts starting back in 1979 to the eventual relaunch in 1982.
This commercial introduced the original nine carded G.I. Joe figures! Cobra and Cobra Officer were released later in 1982.